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Instagram Releases Its First-Ever Trends Report. Here’s What You Need To Know.  Instagram just released their first trends report ever and it’s juicy. They “tapped into the minds of Gen-Z” because they are “consistently creating the reality they want to live in” and shaping culture in 2022.  You can download and read it yourself by […]

6 Biggest Instagram Trends To Leverage For Business Growth In 2022

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Have you used Instagram Carousel Stories yet? If the thought of learning yet another IG feature makes you recoil a little inside, I feel you sister! The first quarter of 2021 was supposed to be the time we start to see the benefits of all the pivoting we’ve done to keep our business going and […]

Instagram Carousels Are Extremely Hot And Here’s Why You Need Them Right Now

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SEO or Search Engine Optimization is one of the most vital components of any marketing plan. It’s vital to be able to understand your business and your audience and understand how to organically grow your reach. But did you know this kind of mindset can also be applied to your social media channels? Your social […]

SEO for Social Media? Yes, It’s Real!

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Content is King. Engagement is Key. Have you fallen victim of the #cricketseffect? That’s when you publish and publish content and no one notices. Don’t feel bad, it’s not just you. It has happened to all of us, even those in the industry. We can experiment, strategize and hack ways to get our content seen […]

social media content that generates engagement

Types of Content that Generate the Most Engagement on Social Media

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Finding the right platform to market and grow your business should not feel  like you’re planning a rocket launch to the moon. Seriously, trying to be on all the platforms is the fastest route to overwhelm and burn out.  Stop! and sip some coffee girl! I’m here to tell you it doesn’t have to be  this […]

Choosing the Right Social Media Platform for Your Business