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Setting yourself up for success on Clubhouse, How to Use Clubhouse App to grow your business Although Clubhouse is still invite-only and only available to iOS users, you can set up a profile, get on the waitlist, and seek out people in your network or friends who are members and ask them to invite you.  […]

How To Grow Your Business With Clubhouse

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Have you used Instagram Carousel Stories yet? If the thought of learning yet another IG feature makes you recoil a little inside, I feel you sister! The first quarter of 2021 was supposed to be the time we start to see the benefits of all the pivoting we’ve done to keep our business going and […]

Instagram Carousels Are Extremely Hot And Here’s Why You Need Them Right Now

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SEO or Search Engine Optimization is one of the most vital components of any marketing plan. It’s vital to be able to understand your business and your audience and understand how to organically grow your reach. But did you know this kind of mindset can also be applied to your social media channels? Your social […]

SEO for Social Media? Yes, It’s Real!

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The How To’s On Dealing with Emerging Social Platforms  Recently there has been a surge in new social platforms that focus on protecting consumers’ data from being sold; the promise of a platform that is solely for the consumers with no ads, no spyware. Parler and MeWe are two examples of newer social platforms with […]

Is Parler the Next Social Site You Need to Be On

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Reels are created much like you create a video for your story or feed on Instagram.  But before you dive into creating a Reel for your business, I recommend going to your Explore page and watching popular Reels to get a feel for what you like, which ones get the most engagement, and find inspiration.  […]

Create An Instagram Reel In 7 Easy Steps

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If viewed as an additional marketing feature for brands marketing on Instagram, rather than the TikTok for the Instagram demographic, Reels becomes a welcome improvement to the Story feature and an attractive alternative to the lengthy IGTV format for marketing.  Reels videos can be up to 30 seconds long, can be edited, posted, commented on, […]

Where Does Reels Fit Into Your Social Media Strategy?

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Facebook recently launched a feature on Instagram that is being compared to TikTok’s video creating and sharing app. That feature is Reels and the response has been lukewarm, so far, as veteran TikTokers and Instagram influencers explore its possibilities. Why Is Facebook Launching Reels? Facebook began rolling out Reels more than a year ago, just […]

Is Reels The New TikTok For Social Media Marketers?

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Feeling like you don’t belong? Like you don’t deserve to be successful? Do you feel like you’re a fraud? Or that you won’t be able to do what you’ve worked so hard to achieve once you get there? You could be experiencing imposter syndrome. Well, you’re not alone. 70% of us experience these impostor feelings at […]

Overcome The 5 Types of Imposter Syndrome

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What’s your purpose? Before you dive headfirst into social media marketing, you must find your why and have a clearly defined purpose for every post that is aligned with your brand and its vision.  Social media marketing is a powerful way to connect with your audience, build brand awareness and develop trust. However,your marketing efforts […]

4 Questions For a Clearly Defined Purpose.

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As a professional marketing speaker, Bryan Eisenberg, so poignantly states, “Facts Tell, Stories Sell.’’ Creating a brand narrative that is consistent across all your marketing channels is a powerful way to make authentic connections with your audience and develop the kinds of genuine relationships that nurture and sustain the customer loyalty needed to generate revenue […]

“Facts Tell, Stories Sell”: 8 Storytelling Strategies